Musings of a Career Consultant

SoCal Texan in Bmore Leading Rock Stars

“Bad, bad,” says the buyer but when he goes away, then he boasts -Proverbs 20:14 August 2, 2012

Every morning I get emailed Bible verses (not pushing my religion, just saying) and this one came through a couple of days ago. I couldn’t help seeing how it was such a reminder of how hard our Clients can be on us even when they know they’re getting the very best from us and/or the market.

See, we don’t make the market or the conditions, we just interpret the market and navigate the conditions. When it’s presented to your Clients like that at the beginning of every relationship, they’re expectations are in line with what you can actually do for them. I would most preferably have this conversation when I do a Listing Appointment or a Buyer’s Consultation (which is when I get the Buyer Broker signed – and get one of those suckers Every. Single. Time.).

Do ya’ll preface ya’ll’s relationships like this? Or are you letting your Clients scream “BAD” in your face?

 

Rancho Agents Love Their Dads June 18, 2012

How do I know? Because every day when I log into the Multiple Listing Service, I’m updated with all kinds of great New Listings, Price Changes, Closings, etc. and this morning there was hardly anything. This leads me to believe that Rancho Agents spent the last 24 hours with their families, as they should.

So what did happen yesterday all over Rancho yesterday?

  • 0 – # of New Listings, Back-up Offers, Expireds
  • 1 – # of Price Changes, Closed Escrows
  • 2 – # of Back on Market, Pending

Click here to see the one that lowered its price and the two that are back on the market. Also, please see the below if you’re thinking of Selling.

 

Toughen up, Buttercup! Selling your home is doing business, it’s not personal April 17, 2012

Filed under: Uncategorized — mkzabora @ 2:53 pm
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Toughen up Buttercup!  Selling your home is doing business, it’s not personal.

Dear Seller:

I can completely understand you not appreciating negative feedback from a Buyers’ Agent and/or their clients about the décor, floor plan as well as condition.

Honestly, I was the one that probably said it to you at our first meeting.  You asked me what my “thoughts” were about the property and if you will recall I was open and honest (and very nice about it) and told you the changes that immediately needed attention.  I know you did what you could to make these changes and improvements.  Sometimes when working with a limited budget there is just so far that dollar can stretch.  I get this.

Buyers that are looking for property these days, don’t get it.  

They just don’t.

In a housing market where it’s a beauty contest and pricing war you have to understand that Buyer’s are out looking for something that “fits” them.  Economically, lifestyle, location and yes, CONDITION.  We also have to be aware of your neighbors that might “outshine and out price” us.   Unfortunately, this is a fact that we have to deal with.

Knowing all of these details and the many conversations we have had regarding feedback I’m still surprised that you are thrown off kilter about some “comments”.  We asked these REALTORS® to provide to us their honest opinion.   Their honesty can help guide us in this journey we are taking together.  Let’s not make the road any bumpier than necessary by taking these comments personally.

That’s why I’m asking you again Seller to Toughen up Buttercup!  Selling your home is doing business, it’s not personal.

This was taken from Sheila Moran‘s ActiveRain blog. You can learn more about Sheila at SanAntonioSheila.com.

 

I love Citrus Valley Association of @REALTORS! April 12, 2012

Boy, howdy!

If you went to CVAR‘s 4th Annual Symposium today, you were inundated with information! You walked out with notes galore of websites and apps you’ve never heard of, with Short Sale strategies you didn’t consider, economic trends you couldn’t see coming and knowing what animal you are.

I am always impressed by my association but they pulled out all the stops today. We started the morning with John Mulville, Senior VP of RealEstateEconomics.com, who laid out how much longer it’s really going to take, what job creation looks like and what to expect for our ever-changing market. Then we had Nobu Hata, the 2012 NAR YPN Chair, emphasise the importance of being “local, social, mobile” and how to make blogging simple enough for anyone to do. Our lunch speaker, Chris Smith the Chief Evangelist for Inman, give us the tools and the tool belt on how to be successful in that world that Nobu talked about. After lunch we had a great Distressed Property Panel moderated by the always-funny and freshly brushed Jacob Swodeck which touched on REOs, Short Sales, that climate and how to best negotiate through it. Last but certainly not least was Stefan Swanepoel, of NY Time’s Bestseller Surviving Your Serengeti fame, who showed everyone what animal they are.

If any of this is going over your head, let me know and I’d love to share my notes! I just had to sing my Association’s praises since they put together this dynamic day for us. If you missed it, you REALLY missed out! It was amazing!

 

How to Structure a Team in 8 Minutes by @BenKinney April 5, 2012

Ben Kinney says: If you don’t have a team, real estate is just a job. Your income can stop immediately when the bad things in life happen. Learn how to build a business that will earn you income when you aren’t even at work.

If you want to learn more about building a team and taking your business to the 7th Level of Success, check out the Millionaire Real Estate Agent book or give me a call (909) 945-0607.

Ben has two webinars coming up that you might be interested in: RainCamp: More Social, Less Media and The Photo Economy.  Make today a Productive Day!

 

2012 Short Sale Industry Outlook 03/29 9am March 27, 2012

Come see one of my favorite Short Sale speakers, Jacob Swodeck, drop some great knowledge: 2012 Short Sale Industry Outlook. Event will be held at 8250 White Oak Ave., Suite 102, Rancho Cucamonga. See ya’ll there!

 

I was on the radio… Again! :) July 5, 2011

I love doing these radio shows for the Real Cents Radio Network on KTIE 590 in San Bernardino County! It’s so awesome to send out so much good information! We talked about “The Good, The Bad and The Ugly” in today’s real estate market. I just wanted to jot down a few of my thoughts should you have missed the show:

The Good? Affordability is at an all-time high. Home prices have declined month over month since July ’06 and rents have increased month over month since then. Also, interest rates are super low (even though they’ve started a small creep that will turn into a steady walk by the fall). And, with 35% of Buyers being 1st-timers, it’s good to know you’re not the minority!

The Bad? Last year’s appreciation is gone. Real prices are still high in some areas and condo sales decreased 8% last month but I know we’ll post a bigger decrease  due to the expiration of FHA Approval on a lot of complexes. We’re at 2000 prices per Case-Shiller and the higher end could still see a hit as we roll into the 2nd half of the year.

The Ugly? The percentage of homeowners that are underwater has stayed the same since the 1st quarter of ’09. What’s that mean? Even with all of the REO and Short Sale homes that have been bought up, we’re still seeing a steady stream feeding the market i.e. we’re not done yet. (Personal opinion: We won’t be for another 3 years.) Experts think it could take us 5-6 years to fully pull out of this. Inflation will then happen at a slow 2% and unemployment will remain high (which is why our recovery will be so slow).

What can you do to help me help you? Click this link and take a few seconds to fill this in and fight for your right to Affordable Mortgages. The government is considering making the minimum down payment 20% which would cripple our already fragile housing market (especially in areas like SoCal). They’re also talking about pulling out of the mortgage market. Privatization wouldn’t be good for anyone involved.

Should you have any questions about anything you’ve read here or if you’re interested in any city in Southern California (particularly the San Gabriel Valley or Inland Empire), please feel free to call your favorite REALTOR Smile

And, I can always send you a FREE Market Analysis on your home, just ask.